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Grab the Fitbit Sense with 43% discount at Amazon

NextPit fitbit sense side amazon prime
© nextpit

Are you looking for a great fitness tracker? The Fitbit Sense is now discounted on Amazon by 43%! This fitness tracker was praised in our review for the plethora of data it collects and the robust, practical design.


TL;DR

  • The Fitbit Sense is available for $299.99 $170.99, 43% off!
  • The smartwatch has 4.5/5 stars in our review.
  • It stands out for the wide range of features and good build quality.

The Fitbit Sense is an oddity in the smartwatch market. It bridges between a fitness tracker and a smartwatch, offering a delicate balance between mindfulness, sports tracking, and practicality to create the ideal platform for wellness. And since it has its own ecosystem, I believe it is an excellent choice for both iPhone and Android users.

Yes, this does sound like an advertisement, but our claims are supported. My colleague Stefan Moellenhoff gave the Fitbit Sense 4.5/5 stars in his review, praising the device for the above reasons while taking a jab at it for the high price.

Now, this last point is fading somewhat with this latest deal: The Fitbit Sense is available for as low as $170.99—it's 43% off the original price of $299.99.

Considering that just a few months ago, the device was selling for as much as $329.95, this discount seems like a no-brainer. And the deal is valid for all three color options: Carbon/Graphite, White/Gold, and Sage Gray/Silver.

This super discount is part of Amazon Prime Day, which officially started today, July 12, and runs until tomorrow, July 13. For more deals like this, click in the link below:

Why choose the Fitbit Sense

fitbit-sense, smartwatch
The design and construction definitely look premium! / © NextPit

The Fitbit Sense offers a unique combination of features that maximize the user's overall well-being. From the beautiful, practical construction to interesting breathing exercises, the Sense will give you a good "sense" of your body.

The integrated app is also worthy of commendation, with an easy-to-use UI and a massive list of data graphs for you to decode. I also find the graphic elements to be quite lovely, although, as my colleague warns, a lot of the features are locked behind a hefty premium subscription.

  More information on the device: 
Product
Picture Fitbit Sense
Good
  • Has many interesting mindfulness features
  • Robust and functional design
  • Multiple sensors provide a myriad of data
  • Well-integrated app that is easy to use
Bad
  • Expensive hardware
  • Premium subscription is pricey
  • Limited functionality without Premium subscription
  • Closed ecosystem
  • No wireless charging
Rating
Read Fitbit Sense review

Last but not least, we have a battery that will last you about one week, depending on your use. This is excellent since most fitness trackers usually require two charges per week since their smaller form factor does not allow larger batteries. Also, considering the amount of monitoring the Fitbit Sense does, I am genuinely amazed by this number.

Did you like this deal? Do you have any fitness trackers to recommend? Let me know in the comments!

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Camila Rinaldi

Camila Rinaldi
Domain Head

I have 15 years of experience reviewing smartphones and wearables, blending tech know-how with a real love for innovation. I've led popular tech sites like AndroidPIT and Canaltech in Brazil, and now I share my insights with audiences around the globe—including in the US, Germany, France, Spain, and Brazil—through honest, hands-on reviews. Recently, I've shifted my focus toward digital health, with a keen eye on gender equality and closing the gender data gap. I'm passionate about using simple, clear storytelling to give women a stronger voice in both tech and health. Whether I'm testing the latest gadgets or exploring new trends in digital health, I always aim to break things down in a way that's easy to understand. On a personal note, I'm an active runner—I completed the Berlin Marathon in 2024—and I'm gearing up for a long bike trip from Germany to Austria in just four days in 2025.

Camila Rinaldi is familiar with the following topics: Robot vacuum cleaner, Mobility, Smartphones, E-bikes & e-scooters, Wearables, Fitness & Health, Smartwatches, Apps & Services, Tablets, Immersive technologies, Smart Home.

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